Is staging important when selling your home?

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Home staging is considered a marketing technique that turns the home into something that will appeal to the greatest common denominator or buyers so it will sell quickly. This involves ‘neutralizing’ the home and portraying a lifestyle that buyers want to have and we think it is essential!

But don’t take our word for it. Here are some statistics to back up our theory.

According to the National Association of Realtors, for every $100 invested in staging, the potential return is $400

Compare that to the average sale price, which is a reduction of 10-20% from asking. So an average home with a $400,000 asking price will be reduced by $40,000 to $80,000!

Likewise, a staged home will sell for 17% more on average than a non-staged home, and 95% of staged homes sell in 11 days or less. That is statistically 87% faster than non-staged homes.